10 Digital Tools Every Small Business Should Be Using

Whether you're just getting started or ready to scale, the right tools can save time, boost visibility, and drive growth. Here are 10 tools we recommend to every small brand in Sri Lanka.

1. Canva

Design professional graphics, Instagram posts, and flyers without needing a designer.

2. Meta Business Suite

Manage your Facebook and Instagram in one place. Schedule posts, reply to DMs, and check insights.

3. WhatsApp Business

Automate replies, set up a product catalog, and build customer trust with a verified profile.

4. Google My Business

Appear on Maps, get reviews, and show up when people search your service nearby.

5. CapCut

A free video editor perfect for making Reels and TikToks with transitions and captions.

6. Notion

Plan your content, keep client notes, and manage projects in one flexible dashboard.

7. Mailchimp

Build and send email campaigns to stay in touch with your audience or promote offers.

8. Trello

Stay organized with visual boards for tasks, marketing ideas, or social media planning.

9. Google Analytics

Track website visitors, popular pages, and see how users engage with your brand online.

10. Stripe or PayHere

Easily accept payments online and send professional invoices.

Tool dashboard examples
These tools power small businesses across Sri Lanka and beyond.

Merge Tip: Don't Use Everything - Use What Works

Pick 2-3 tools that solve real problems in your daily workflow. The goal is to make things easier, not more complicated.