Best Times to Post on Instagram for Sri Lankan Brands

Posting at the right time can double your reach. Based on local engagement data and Merge's content experiments, here are the best days and hours to post on Instagram if you want to grow in Sri Lanka.

Best Days to Post

From our client data and social trends, we've seen highest engagement on:

  • Tuesday (steady performance)
  • Thursday (great for Reels)
  • Saturday (ideal for storytelling and promotions)

Best Times to Post

Try posting at these local times (GMT+5:30):

  • 7:30 AM - Catch the morning scrollers
  • 12:00 PM - Lunchtime swipes
  • 8:00 PM - Nighttime wind-down
Chart showing Instagram post timing
Merge-tested ideal post timing schedule for Sri Lankan audiences.

Merge Tip: Use Insights Weekly

Go to Instagram Insights - Content Interactions and check which times bring in the most engagement. Update your strategy weekly for better results.

Schedule Smart, Stay Consistent

Use tools like Meta Business Suite or Buffer to schedule posts during peak times. Consistency is more important than perfection.